Powered by a distinct READY TO RACE mentality, KTM is Europe’s leading high-performance street and offroad motorcycle manufacturer based in Mattighofen (Austria). Over the years, KTM has built a reputation as a fierce competitor on racetracks around the world. Remarkable success on the world stage is reflected in every product it creates and every move it makes. With an established presence in the offroad segments, KTM has progressed to become one of the world’s most innovative manufacturers of street motorcycles, and now aims to be the world’s biggest manufacturer of sport motorcycles. 

Official Website www.ktm.com  

KTM will shine on. On 25 February 2025, orange lights beamed into the winter sky in Mattighofen symbolizing a brighter future. The company is also transforming the way to engage with everybody who has been touched by the brand; from customers, to admirers, race fans, dealers, suppliers, onlookers and all past and present riders and those to come. KTM marked its regeneration with illumination, but the beams were the first gesture of a strong and diverse ‘ORANGE BLOOD’ campaign that will embrace and integrate the KTM community more deeply than ever before. KTM is changing and the company is committed to greater transparency and a deep connection with the motorcycling industry and the consumer base.
 

"ORANGE BLOOD" platform und Video

Husqvarna Mobility is flourishing globally – a revitalized brand with a rich heritage. It is shaped by its unique and distinct origins, where only the purest and smartest solutions could endure the rugged Scandinavian landscape. Leading the way when it comes to forward-thinking innovation, today the European premium manufacturer offers motorcycles that set the benchmark for quality, aesthetics and high performance. 

Official Website www.husqvarna-motorcycles.com

 

The Husqvarna Trek brings together motorcycle enthusiasts from around the world. A celebration of adventure and community, this event is designed for owners of Husqvarna travel motorcycles and is offering an unforgettable experience on two wheels. Each year, the Husqvarna Trek takes riders to a new, exciting location, where the focus is not just on riding, but on creating lasting memories.  Find out more and join us for the next Husqvarna Trek!  

Official campaign page Husqvarna Trek

GASGAS motorcycles represent an exciting yet approachable entry point into the performance offroad motorcycle world. With a rich and proud heritage in offroad motorcycle racing and trials competition, GASGAS has a distinct, Spanish style and an inviting, down-to-earth character. This attitude is reflected in a robust product line, built to provide riders with the utmost enjoyment without any fuss – to add more fun to their ride. 

Official Website www.gasgas.com  

The GASGAS United in Dirt Tour is set to be bigger, better, and more accessible than ever before as we bring a range of 2025 bikes for you to ride, enjoy, and ride again! We're all about spreading the joy of riding, and this time, we're aiming to have more stops than ever. Our goal is to welcome as many of you as possible to celebrate the thrill of off-road adventure. But that's not all; we're spicing things up with special guests and surprises at each stop. Get ready for the ride of a lifetime and stay tuned for more exciting updates because 2025 is all about uniting for dirt, fun, and unforgettable moments! 

Official campaign page United in Dirt Tour

MV Agusta is one of the world’s leading premium motorcycles manufacturers. Based in Varese, in Northern Italy, it crafts legendary racetrack-derived bikes. Iconic design and class-leading performance through advanced technologies and materials make MV Agusta motorcycles admired the world over and celebrated as unique pieces of Motorcycle Art. Since 1945, the brand has evolved to become a point of reference in the industry, having won 37 World Championship titles. A record still undisputed.  PIERER Mobility holds a 50,1% stake in the Italian premium motorcycle manufacturer MV Agusta.

Official Website www.mvagusta.com   

WP develops high-performance motorcycle suspension and components. With its focus on innovation and performance, WP gives riders a dynamic edge to take their riding to their highest personal performance level. Continued investment in new technologies and research also ensures that both racers and ambitious leisure riders maintain an edge over the competition. 

Official Website www.wp-suspension.com 

Conceived to introduce new possibilities and experiences within e-mobility, Husqvarna E-Bicycles has set innovation as its status quo. The brand approaches engineering, design and function of its machines with the motivation to evolve and advance the segment towards becoming future-oriented. 

Official Website www.husqvarna-bicycles.com  

Riding on the action-led success and philosophy of GASGAS in the offroad motorcycle racing and trial competition segments, GASGAS E-Bicycles challenge riders and enthusiasts to experience offroad trails like they have never done before – via powerful e-bicycles inspired and engineered to thrill and excite. 

Official Website  www.gasgas.com  

Since its founding in 1991 in Southern California, Felt Bicycles has strived to create the fastest bicycles in the world, following its mission to empower all cyclists and triathletes to become the fastest versions of themselves. Through obsessions with aerodynamic innovation, materials science, and rider optimization, Felt Bicycles has helped the world’s greatest athletes capture innumerable world championships, grand tour stage victories, and gold medals. Fast, competitive, accomplished, and instinctive—that’s Felt Bicycles, and its riders, too.

Official Website www.feltbicycles.com